Customers often look for the cheapest deal, but we don’t like the word “cheap” because it does not necessarily mean good.
Imagine instead of casting a net far and wide for a plentiful catch of referrals, your business actually refers customers to other firms.
Who you gonna call? Ghostbusters! We love the Ghostbusters movie, but if we were to have our way, we would probably change that quote to “broker” at the end.
When water damage warped Laura’s floor, making it unusable, her studio was facing nothing less than a full blown crisis.
Sometimes when customers call you, they have a difficult situation on their hands.
Creating value for customers means being flexible and going beyond your job description.
A new model of customer service is now emerging that aims to create much more value for customers than ever before.